Best Business Blog
Did you know that market segmentation is a strategic and vital issue for companies to grow in the medium and long term? Starting a business requires a lot of variables – and you know it very well. It is not and will never be an easy mission. And that is why it is necessary to surround yourself with care. One…
Steve Jobs was and continues to be an inspiration to thousands of people around the world. The Apple founder who passed away in 2011 was one of the biggest icons of entrepreneurship around the world. Responsible for the commercial success of the brand originating in the USA, Steve Jobs reinvented Apple, its way of being, acting, and…
The stages of the sales funnel are strategic and need to be focused on, with each contact, generating value for the customer. Assembling them well and, more than that, managing them with a focus on your customer is strategic for your company to sell more, better and, of course, grow every day. A complete and effective…
Porter’s 5 Forces is an important corporate tool to analyze and assess the external environment in which companies operate and to better understand and identify possible market opportunities. Its application, by the way, is an excellent way for companies to organize their processes and start to maximize their results. Know your own market, know how…
If you still understand inbound and outbound marketing as opposite strategies, review your concepts and find out how combining them can make you sell more! Outbound marketing, as a concept, can be understood to be a much more active or even aggressive strategy than inbound marketing. Simply put, while inbound you create conditions for the…
Sales copy is text that has a direct objective: conversion. It is content that brings together persuasive writing techniques that aim to sell. Writing a killer copy, however, is not always easy. There are a number of techniques and strategies that need to be employed to be successful. A sales copy can be a game-changer. At the…
Understanding how to win over the customer through an email is, without a doubt, a competitive advantage for any business. The lead trusted you, gave you their data, and was willing to test your solution. From there, the first message you send to him can be decisive between the “yes” and “no” of this consumer. When a…
